VoIP

In the rapidly evolving world of telecommunications, the lines between IT services and voice solutions have blurred. For many IT resellers, the prospect of entering the voice market can feel daunting, often hindered by technical complexity and regulatory hurdles.
In a recent exclusive interview with Technology Reseller Magazine, Simon Blackwell (Chief Marketing Officer) and James Lockhart (Head of Product) from Nebula sat down to discuss how they are dismantling these barriers to help their partners thrive.
One of the biggest pain points for newcomers to the voice market is the time and technical expertise required to get a system off the ground. Nebula has tackled this head-on with a philosophy they call "Click to Deploy."
"The thing people love most about our platform is the fact that you can spin up a user quickly," Blackwell explains. By removing the traditional "complexity" of voice setups, Nebula allows partners to get their customers up and running—and start billing—faster than ever before.
Simplifying the technology is only half the battle; the other half is confidence. This year alone, the Nebula Training Academy has seen over 800 participants. The academy serves as a comprehensive resource for both IT-centric resellers learning voice for the first time and voice veterans looking to master Nebula’s latest features.
The training isn't just a technical walkthrough. It covers the full lifecycle of a partner's journey:
Portal Mastery: Navigating the platform with ease.
Feature Monetization: Identifying new add-ons that drive revenue.
Compliance Training: Staying abreast of the latest Ofcom requirements.
Regulatory compliance is often the "hidden" challenge of the telecoms industry. Nebula views this as a shared responsibility. By providing detailed compliance training, Nebula ensures that their partners have "skin in the game" and the necessary knowledge to operate safely and professionally within the UK market.
As the market continues to shift, the resellers who succeed will be those who can offer a unified suite of services without being bogged down by technical debt. Through a combination of intuitive software and a heavy investment in partner education, Nebula is proving that the transition to voice doesn't have to be a leap into the unknown—it can be a strategic, supported, and highly profitable step forward.
Want to see the full conversation? Watch the full exclusive interview here to learn more about how Nebula is supporting the next generation of technology resellers.
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